Funds, Camera, Action!

Graphic by Ashley Klein

It was looking like the fans were out of luck. Rob Thomas, creator of the Veronica Mars mystery series, had written a film script to continue the series but was denied funding by Warner Brothers, the series’ former producer. If it had not been for Kickstarter, the new Veronica Mars film would not have made its debut on March 14.

Kickstarter, founded on April 28, 2009, is the world’s largest funding program for creative projects. It helps eager supporters in raising money to bring new art, comics, dance, design, fashion, film and video, food, games, music, photography, publishing, technology and theater projects to the market.

First, creators seeking funds for their projects register their cause on the website, describing the product and showing how much money is required. Then, supporters donate money to the available projects. If the project receives enough funds, the idea becomes a reality.

Jenni Jurgenson, senior, was one of the many supporters of the new Veronica Mars film.

“I helped fund the Veronica Mars movie because the show is one of my favorite TV shows. It sadly only had three seasons and deserved way more. It was so good and they stayed true to the series,” said Jurgenson.

Making their favorite ideas a reality is not the only benefit for Kickstarter patrons. Tangible rewards and special experiences are offered to donors in return for their support.

“My friend [who helped to fund the film] got a T-shirt and a poster,” said Jurgenson.

Supporters claim that Kickstarter provides an enjoyable experience that they would readily repeat.

“I would use Kickstarter again because the Veronica Mars movie was a complete success and I think this is a really cool way to get fans involved to create something entertaining,” said Jurgenson.